In 1998, Loaded published a fashion editorial featuring various breeds of mutts, pairing them as a fashion accessory alongside various unsightly outfits. We’ve moved on and so has fashion. Gents, we present you One True Saxon, the British brand that redefines home grown fashion with a touch of local charm; the good old British boxer dog. Yes indeed, in a fashion world where many labels turn to foreign cultures for inspiration, One True Saxon stands out by drawing creativity from the heart of British life. 

“The designs celebrate the everyday moments, transforming the ordinary into the extraordinary,” says their stunningly eloquent PR. “This unique approach is embodied in their clothing, where the iconic British boxer dog logo is seamlessly woven into each piece, symbolising the brands dedication to authenticity and local pride.”

The casual menswear collection resonates with local lads and British sports fans alike, capturing the true essence of everyday British life. One True Saxon takes pride in honouring the familiar, staying true to their roots, and reflecting the spirit of daily life in Britain.

Join us in celebrating the beauty of the mundane. Collection is available now at Get the Label

Meet Your Match… Why You Need a Boxer to Buddy Up With

Boxers get bored easily

Boxers tire of repetition and have a mind of their own. May invent their own idea of obedience during training. 

Down Boy

Boxers are known for the ‘kidney bean’ dance as they twist their hips in excitement. ‘Down’ may be the first command you should teach them. Go easy at the school disco. 

An Old Breed

Boxers are an old breed, Formerly ancient hunters, they prefer to be loyal to their family and kids. They are moderately affectionate to outsiders.