Loaded sneakers of the week
New Balance Made in USA 990v4 £179.00
The 990’s original designers were tasked with creating the single best running shoe on the market. The finished product more than lived up to its billing. For avid runners and ahead of the curve tastemakers alike, the 990 was a mark of quality and superior taste. There have been updates to the design since ’82, and more color options, but the 990’s aspirational status symbol aura has never changed. The Made in USA 990v4, originally introduced in 2016, continued to refine the v3's modernization of the silhouette. For Fall/Winter '26, the 990v4 features a cool mix of grey and navy, outfitted in a premium material mix of nubuck leather and mesh, with synthetic accents.
OTW by Vans x Satoshi Nakamoto Era 95 Shoes £180
Reuniting with Satoshi Nakamoto for a continued exploration of transformation through the OTW Era 95 DST. Finished with infinity gemstones, a tearaway canvas upper that reveals hidden patterns and raw exposed foam construction, each pair evolves through every stage of wear.
NEW BALANCE 204V SNEAKER Turtledove & Timberwolf £110
The New Balance 204V sneaker lands right in the middle of a big moment — sporty Mary‑Jane energy, slim strap‑fastened runners, that whole off‑centre shift. It leans into climbing cues, too: the Velcro strap, the wrapped overlays, the low, grounded profile. Then there’s the Y2K runner influence — layered panels, the hybrid outsole, the slightly techy silhouette. Put it all together and you get something clean, unexpected, and very now.
PUMA X LE PÈRE SUEDE SNEAKER Chocotart & Alpine Snow £99
Le Père's take on the PUMA Suede trades the usual silhouette for something closer to vintage French bowling shoes, split-toe and all. The slimmed-down profile and full-suede upper carry the Lower East Side "Gentle Man" restraint Le Père's built its name on, finished in a chocolate brown colourway with a tan lining underneath. A contrasting heel panel, stamped with both PUMA and Le Père branding, is the only real signal this started life as a classic court sneaker before Le Père got to it.
ADIDAS X BAD BUNNY GAZELLE INDOOR SNEAKER Solar Gold, Core Black & Gum £119
Bad Bunny's adidas partnership rarely does subtle, and the Gazelle Indoor ‘Solar Gold’ is no exception. Inspired by the golden Caribbean sunsets that have shaped Benito’s storytelling throughout the collaboration, this final chapter swaps earthy tones for golden hues. A celebration of identity and Puerto Rico, it honours the legacy they've built together while looking towards the horizon ahead.
AIR JORDAN X J BALVIN AIR JORDAN 4 RETRO OG SNEAKER Lemonade £205
After reimagining the AJ1, AJ2, and AJ3, J Balvin takes his colourful vision to the AJ4. Drawing directly from his Colombian roots and the biodiversity of the country’s Amazonas region, vibrant tones and playful details feature throughout. Finished with bilingual "Just Do It" dubraes and co-branded touches, these sneakers are a celebration of culture, creativity, and self-expression.
ADIDAS SPEZIAL LIVERPOOL FC KIRKDALE II SNEAKER £120
Gary Aspden continues his club-inspired SPZL journey with the Liverpool FC Kirkdale II, a sneaker that blends terrace culture, football heritage, and adidas archive design. Dressed in colours inspired by the Reds, it reworks a classic runner through a Spezial lens, proving football style extends well beyond matchday.
Nike MIND £80.00
What if you could support your pre-game routine with a mind-altering shoe? Meet the Nike Mind. Its large outsole nodes push against your foot as you step, engaging sensory areas of the brain to help you stay present and connect with your surroundings. Because when it's anyone's game, winning is all in the mind.
BROOKS X ALEX ZONO GHOST TRAIL SNEAKER £149
Brooks joins forces with Cape Town creative Alex Zono to reimagine the Ghost Trail through a lifestyle lens. Blending road-running comfort with gravel-ready grip, this collaborative edition reflects Zono’s nostalgic, DIY-inspired outlook. Finished in an earthy Simmental Brown and Alpine Sky colourway — it celebrates running as more than sport.
Crep Protect Foam Mini Sneaker Cleaning Kit £10.00
Keep your sneaks fresh with this Foam Mini Sneaker Cleaning Kit from Crep Protect. It features a 50ml foam with a built-in brush, and a microfibre cloth.