by Ethan Holland

Sneakers of the week

Sneakers of the Week
Sneakers of the week

- BY Mark Haddon

Air Max 95 OG Neon £175
www.jdsports.co.uk

JD Sports is keeping the Air Max Day energy alive with the much-anticipated restock of the Nike Air Max 95 OG Neon, dropping April 4th. A true icon in sneaker culture, this legendary colourway is making a return, giving sneakerheads another shot at securing a timeless classic.

Designed by Sergio Lozano in 1995, the Air Max 95 OG Neon remains one of Nike’s most celebrated silhouettes. The 2025 edition stays faithful to the original, featuring a remastered shape, premium materials, and the return of the horizontal seam through the heel Air unit—a detail purists will appreciate.

With limited availability at select JD stores across the UK and EU, this drop is set to sell out fast. Priced at £175 and available in UK sizes 6-13, it’s one of the biggest Air Max releases of the year.

For those looking to cop a pair, JD Sports is the go-to spot. Keep an eye on @jdsports on Instagram for updates, and act fast—once they're gone, they’re gone!

Merrell Moab 2 Slide SE x YMC £130

www.youmustcreate.com

Merrell and British fashion label YMC have teamed up to drop the Merrell Moab 2 Slide SE x YMC, a slip-on blending 90s-inspired style with outdoor performance—and it’s out now.

Reworking Merrell’s classic Moab Slide, YMC elevates the design with a brushed suede upper, leather footbed, and 100% recycled mesh lining. Built for versatility, it features Merrell’s Air Cushion technology for shock absorption, a Vibram recycled outsole for superior grip, and a lightweight EVA midsole for all-day comfort.

Designed for urban streets and outdoor adventures, this sustainable, unisex collab is available now at select retailers.

AIR JORDAN 1 RETRO HI OG RMSTD £175
www.presentedby.com


Celebrating 40 years of Air Jordan heritage, the Air Jordan 1 ‘Deep Royal Blue’ is a standout addition to the legendary lineup. Featuring rich royal blue overlays, a Muslin midsole for a vintage feel, and classic Jordan detailing, this release perfectly balances nostalgia with a fresh, modern edge.

With its perforated toe box, premium leather construction, and signature Wings logo, this drop stays true to the timeless DNA of the AJ1, making it an essential pick for collectors and everyday sneakerheads alike.

The Air Jordan 1 ‘Deep Royal Blue’ is available now in-store at Presented By London—don’t miss your chance to secure a pair.

Dsquared2 £405
www.dsquared2.com



Dsquared2 steps up its sneaker game with the launch of the Sprinter, a brand-new silhouette for both men and women, forming a key part of the SS25 collection. Blending retro running aesthetics with contemporary luxury, the Sprinter embodies Italian craftsmanship, technical innovation, and bold design.

Constructed from high-quality technical fabrics, nubuck calfskin, and nylon mesh, the sneaker offers a premium feel with a handcrafted vintage effect, giving it a lived-in character straight out of the box. Available in a mix of monochrome and striking colour-blocked options, the design is completed with Dsquared2’s signature red tag, adding an unmistakable stamp of style.

Whether styled with Dsquared2 denim for an everyday streetwear vibe or taken out for a test run, the Sprinter delivers both fashion and function. A perfect fusion of old-school energy and modern craftsmanship, this sneaker is a must-cop for those who appreciate elevated sportswear with a designer edge.

ADIDAS X BAPE SUPERSTAR £140
www.endclothing.com


A Bathing Ape and adidas rekindle their iconic partnership with a fresh take on the legendary Superstar—the very silhouette that kicked off their first collaboration back in 2003.

Crafted from premium leather, this limited-edition release is wrapped in debossed ABC CAMO, merging BAPE’s signature aesthetic with adidas’ timeless heritage. True to the spirit of collaboration, the design features the classic 3-Stripes on one side, while the opposite panel is swapped for BAPE’s STA logo, creating a unique, split-identity look.

Golden BAPE branding and metallic lace charms add a luxe finishing touch, with the sneakers arriving in a collector’s-ready box that makes this pair even more special. A true fusion of streetwear prestige and sneaker history, this drop is an unmissable addition for collectors and fans alike.

Air Zoom Spiridon x UNDEFEATED £144.99


The classic runner is back with a fresh twist as Nike teams up with LA-based streetwear powerhouse UNDEFEATED for a bold new take on the Air Zoom Spiridon. Originally launched in 1997, the Spiridon was a game-changer in Nike’s evolution of pressure-mapped cushioning, designed to enhance performance for runners.

This latest collaboration blends heritage and modern style, staying true to the sneaker’s original DNA while injecting a street-ready aesthetic. Featuring full-length Air Zoom cushioning, breathable mesh, reflective piping, and that signature wavy midsole, it’s built for comfort and style in equal measure. The Phantom colourway, accented with Nike and UNDEFEATED co-branding, brings a contemporary edge to the silhouette, cementing its status as a must-have for both sneakerheads and streetwear aficionados.

With its seamless fusion of performance and culture, the Nike x UNDEFEATED Air Zoom Spiridon proves once again why the retro runner remains an icon.

ADIZERO UBERSONIC 5 £135


Built for fast, instinctive play, the Adidas Adizero Ubersonic 5 is a must-have for players who thrive on speed and agility. Designed specifically for hard courts, this high-performance tennis shoe combines lightweight comfort with the support needed for explosive movement.

A breathable mesh upper, reinforced for lateral stability, keeps the foot locked in without sacrificing flexibility. The Lightstrike midsole ensures a responsive feel, keeping players low to the ground for quick reactions and sharp directional changes. Meanwhile, the Speedframe outsole provides enhanced heel lockdown, offering stability through every rapid pivot and sprint.

With a sleek, performance-driven design, the Adizero Ubersonic 5 is built for those who demand speed, control, and endurance—point after point.

Represent £260


Represent continues to push the boundaries of premium footwear with the Black Terrier, a meticulously crafted sneaker that balances everyday functionality with bold design. Hand-made and lightweight, this silhouette is built on a Vibram sloping outsole, delivering both comfort and durability.

Wrapped in tonal textures, the Terrier features a matte body cage with a breathable membrane, ensuring ventilation without compromising on structure. A chunky knitted sock insert adds a snug, supportive fit, while hiking-style laces threaded through a rubber-dipped R-bar enhance the sneaker’s utilitarian aesthetic.

Finishing touches include 3M reflective detailing for visibility, a carbon-effect bubble showcasing Represent branding, and an additional set of laces for styling versatility.

Designed for those who appreciate high-end craftsmanship and forward-thinking design, the Black Terrier is a standout addition to any rotation—offering comfort, edge, and everyday wearability in one sleek package.

Crep Protect Sneaker Guards 2.0 £12.00


For sneakerheads who like to keep their kicks looking box-fresh, the Crep Protect Sneaker Guards 2.0 are a must-have. Available at JD Sports, these innovative guards are designed to prevent toe-box creasing, preserving the shape and structure of your favorite sneakers.

Crafted with memory foam and Gel-Tech cushioning, they mold perfectly to your shoe for a snug, comfortable fit. Unlike stiff alternatives, these guards allow for natural movement while keeping creases at bay. Easy to insert and discreet in wear, they offer a simple yet effective solution to sneaker wear and tear.

Finished with signature Crep Protect branding, the Sneaker Guards 2.0 are an essential addition to any sneaker care routine—ensuring your footwear stays looking sharp, step after step.
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Mark Haddon

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Mark Haddon is a seasoned fashion journalist with a flair for capturing the pulse of contemporary style. Known for his insightful commentary and trend-spotting acumen, Mark brings a unique perspective to fashion journalism, blending a sharp editorial eye with a deep understanding of the industry's evolution.